Are there Alternatives that can help you improve your practice?

Alternatives to the High Cost of Litigation The official publication of the International Institute for Conflict Prevention & Resolution with
  • Successful mediation techniques 
  • Advances in arbitration 
  • How to draft ADR clauses 
  • Insights on using ADR with the government
  • and more
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A Path to Successful Early Mediation

April 4, 2014

The Early Bird Catches …

The benefits: Successful early mediation can save time and legal fees, enabling parties to move forward with business planning, without the uncertainties of pending proceedings.

Resistance: Counsel have unrealistic outcome expectations and are often blinded by the narrative that they have developed, or expect that document production and depositions will expose weaknesses in the other’s case.

Success: Early mediation success is maximized by using evaluative mediation to give parties a more realistic view of their potential for success in the matter.

Intellectual Property

Six Things You Should Know About Mediating Licensing Disputes

February 10, 2014

Savvy business people are looking to mediation as a way to cut the transaction costs of managing intellectual property disputes by avoiding lengthy litigation. Only a small number of costly patent infringement cases go to trial, and about 90% of these are resolved, often by entering into a licensing agreement for future use.

Mediation is a low-risk process. It has an impressively high success rate when conducted by an experienced mediator. Participants value the confidentiality that cloaks the process and also the control that they gain over the resolution of the dispute.

The Master Mediator

Looking My Way: It Is What It Is! Really?

March 10, 2014

Many of us have attended educational programs where a video is shown of two teams of students playing basketball. The audience is tasked to count how many times the ball is passed between players of one team. At the end of this short video the presenter asks the audience for the count. Answers vary widely. Next the audience is asked if anyone saw anything unusual. Many raise their hands and state that a gorilla walked through the court during the basketball play. Sure enough, when the video is replayed there the gorilla is, plain as day.

Professors Daniel Simons of University of Illinois at Urbana-Champaign and Christopher Chabris of Harvard popularized the “Invisible Gorilla” experiment by expanding research first started by Professor Ulric Neisser in 1975 (see The Invisible Gorilla and its variations have been repeated numerous times, with video clips readily available online, including on YouTube (see, e.g., This phenomenon has been called “Inattentional Blindness” (Professors Arien Mack and Irvin Rock in 1992; see box), cognitive capture, or cognitive tunneling. An individual is so focused on the task, internal thought, or an aspect of the visual environment that he or she fails to observe an unexpected stimulus. Professor Simons defines Inattentional Blindness as “the failure to notice a fully-visible, but unexpected object because attention was engaged on another task, event or object” (see

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Meet the Editor

Bette Shifman
Managing Editor

Bette Shifman is the editor of CPR’s monthly newsletter on business conflict resolution, Alternatives, produced by CPR Institute and Jossey-Bass, a unit of John Wiley & Sons. Read More

Editorial Board
John J. Bouma
Snell & Wilmer
Phoenix, Arizona  

A. Stephens Clay
Kilpatrick Stockton
Atlanta, Georgia  

Jamie Broder
Paul, Hastings, Janofsky & Walker
Los Angeles, California  

Kathleen A. Byran
Chair, Editorial Board
CPR Institute
New York, New York  

Cathy A. Constantino
Federal Deposit Insurance Corp.
Washington, D.C.  

Robert A. Creo
Master Mediators LLC
Pittsburgh, Pennsylvania  

Laura Effel
Larkspur, California  

Lawrence J. Fox
Drinker, Biddle & Reath
Philadelphia, Pennsylvania  

Marc Galanter
University of Wisconsin Law School
Madison, Wisconsin  

Whitmore Gray
Fordham University School of Law/University of Michigan Law School
New York  

Read More